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Thanks to my Hay Group colleague Scott Spreier, who has done a lot of work with CEOs, for this guest post. NOTE – since the original posting, I’ve received a number of partisan comments, which was far from our intent; we were really looking at how leaders communicate and so, to be fair, we are going to code one of Reagan’s early term speeches for comparison. Stay tuned…
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Memo to senior executives in the finance and auto industry:

Regardless of your political persuasion, before you leave the office today have your assistant print out a copy of President Obama’s Cairo speech. When you get home, pour yourself a Scotch, pull it out of your briefcase, and read it – slowly and carefully. It may be the most productive time you’ve spent all day. There’s a lot you can learn from the President on how to talk to the public and regain your credibility. Read the rest of this entry »

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